The Apprentice runner-up Luisa Zissman heads out once more in skintight red frock

Jul 26, 2013 By Staff Eazam 0

By Kimberley Dadds

PUBLISHED: 16:52 EST, 25 July 2013 | UPDATED: 09:07 EST, 26 July 2013

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After reigning in her sexy side (slightly) trying to show off her business skills on the recently finished series of The Apprentice, Luisa Zissman is now getting braver and braver in the fashion stakes.

The baking entrepreneur has also been making the most of her new found fame by doing the showbiz rounds this week as she gets invited to more and more parties.

And with each night out her outfits seem to be getting a touch tighter and a touch shorter.

Skintight: The Apprentice runner-up Luisa Zissman hits the showbiz party scene once more as she heads out in a minuscule red frock to the CelebBoutique store launch party

On Thursday night she joined a number of reality TV stars at the CelebBoutique store launch party at Westfield in Stratford, east London.

The 25-year-old stood out in a particularly petite frock for the fashion event as she arrived in a striking red strappy bodycon.

All eyes were drawn to her chest thanks to the tight cut and the black and white lace bust section.

Scrapping the suits: Since she left Alan Sugar's show she's been dressing up more and more in sexy numbers

Reunion! Luisa posed with fellow The Apprentice contestant Francesca MacDuff-Varley who also showed up in a figure hugging purple frock

And she certainly seemed confident as she posed for photographs outside the venue before heading inside to check out the clothing on offer at the party.

Luisa wore her brunette locks down and wavy, while she completed her look with some black strappy heels.

And it served as a mini The Apprentice reunion for her as fellow contestant Francesca MacDuff-Varley was also at the bash.

Grey goddess: Brooke Vincent looked fashion-forward in her long-sleeved grey bodycon dress

Don't look now! Brooke seemed to be wearing the same dress that was modelled by the mannequin behind her

Super svelte: Brook seemed confident about her slimline frame as she wandered around in the skintight dress

Dolled up: Actress Brooke Vincent was also seen walking through Westfield Stratford, where the boutique is launching this weekend

Smoking: Brooke wore dark eyeshadow to match her dress as she walked through the shopping centre

Fashion fan: Blue singer Antony Costa brought his busty girlfriend Rosanna Jasmin along to the party on Thursday evening

The blonde business woman also dolled up in a purple bodycon dress as she cosied up to Zissman for a picture.

Their dresses were all from CelebBoutique, which sells a wide range of party dresses and skintight frocks.

Other guests who showed up to the party included Coronation Street star Brooke Vincent, who went for a long sleeved glittery number.

Working it: The Only Way Is Essex stars Chloe Sims and Frankie Essex arrive at the CelebBoutique store launch in Westfield Stratford on Thursday

Working it: The Only Way Is Essex stars Chloe Sims and Frankie Essex looked sexy in their bodycon numbers

Battle of the tight dresses: Jessica-Jane Stafford, Ashleigh Horgan Wallace and Maria Kouka also kept with the bodycon dress theme

Jessica-Jane Stafford, nee Clement, was also on hand in a leather black bandeau dress, while Blue's Antony Costa brought his very busty girlfriend Rosanna Jasmin along.

Maria Kouka - girlfriend of Antony's Blue bandmate Simon Webbe - ensured all eyes didn't miss her with her white bodycon showing off her curves to full effect.

Former Big Brother star Ashleigh Horgan Wallace went for a beige coloured mini-dress as she mingled with the rest of the dolled up ladies inside.

Making a late arrival was Celebrity Big Brother star Nicola McLean and her footballer husband Tom Williams.

Glammed up: Ashleigh strutted along in her beige frock which showed off her figure to full effect

Date night: Former Page 3 girl Nicola McLean arrived with her footballer husband Tom Williams

Photo opp: Actress Karen Bryson went for a neon frock, while fellow ex-Hollyoaks actress Melissa Wells showed off her curves in a navy number

Ready for her close-up: Model Louise Glover was happy to show off her curves in her lemon and grey coloured outfit, while Honeyz singer Célena Cherry looked lovely in blue

And representing TOWIE were cousins Chloe Sims and Frankie Essex.

DJs and singers, champagne and fashion shows were all on offer at the bash.

It is the first store for CelebBoutique, which opened as just an online store three years ago and was based in founder Conna Walker's bedroom when she was just 17 years old and has now grown to be an international brand.

CelebBoutique opens to the public at Westfield Stratford City, London, on 27th July 2013.

High spirits: Aisleyne seemed keen to get inside the party as she posed for pictures outside

Perfect poses! Louise and Melissa looked like they'd been working on their poses, seeming camera ready

Tags: USA, Entertainment